Every retailer wants data in a different format
Otto uses one column structure, Zalando another, your wholesale buyer a third. Maintaining separate formats for each partner becomes unmanageable fast.
Format fragmentation
Trusted by brands, retailers and distributors
Productbay retailer templates
The Productbay solution.
Map your product fields to any retailer's requirements once. Productbay generates every export automatically — in the right format, always up to date.
01 / Template Builder
Drag-and-drop field mapping to retailer requirements
Define how your product fields map to each retailer's columns once. Productbay remembers every mapping and applies it automatically to every export — forever.
- Visual field mapperDrag-and-drop interface to connect your fields to retailer columns
- Auto-detectProductbay suggests mappings based on field names and data types
- Required field validationGet warnings before export if mandatory retailer fields are empty
- Saved templatesReuse the same mapping across all future exports for that retailer
02 / Automatic export
One click to generate retailer-ready files
Export your entire product catalog in any retailer's required format with a single click. CSV, Excel, BMEcat, XML — all formats supported, all generated from the same data source.
- CSV exportComma-separated files ready for any retailer portal upload
- Excel filesFormatted .xlsx with correct column headers and data types
- BMEcatStandard XML format for B2B and wholesale product catalogs
- Custom XMLDefine your own XML schema for bespoke retailer integrations
03 / Template library
Pre-built templates for Otto, Zalando, Amazon and more
Get started instantly with pre-built retailer templates. No manual field research needed — just review the mapping, adjust where needed, and export.
- Otto templatesPre-mapped for Otto's product catalog requirements
- Zalando templatesReady for Zalando's fashion and lifestyle data format
- Amazon templatesAll ASIN and listing fields pre-configured
- Custom templatesBuild and save your own templates for any trading partner
04 / Automatic updates
When product data changes, all retailer exports update automatically
Update a price, description or image in Productbay — every retailer export is regenerated automatically. No manual re-export, no stale data at the retailer.
- Real-time propagationProduct changes reflected in all exports within minutes
- Change trackingSee exactly which fields changed and when for every product
- Selective re-exportPush only changed products to keep partner systems in sync
- Export historyFull log of every export sent to each retailer
Outcome
90% less time on retailer formatting and zero format rejections.
From hours of manual spreadsheet work to automated, validated retailer exports in minutes.
90%
Less formatting time
0
Format rejections
8+
Formats supported
<2 min
Per retailer export
Who uses retailer templates
The right solution for every
trading relationship.
01 / Brands
Brands & manufacturers
Centralize your product content and distribute it to every retail partner automatically — always in their required format, always up to date.
Explore brands features
02 / Distributors
Distributors
Manage product data for your entire supplier portfolio and deliver it to hundreds of retail partners in their own formats — without manual work.
Explore distributor features
03 / Retailers
Retailers
Receive perfectly formatted product data from your suppliers directly into your PIM or shop system — no manual data entry, no format cleanup.
Explore retailer features